Damn Good Advice by George Lois

Posted on April 25, 2012

I’m currently enjoying a creative advice book by George Lois called ‘Damn Good Advice (for people with talent!)‘.

George Lois (born on June 26, 1931, New York City) is an American art director, designer, and author. Lois is best known for over 92 covers he designed for Esquire. “George Lois’ Esquire covers are considered among the most memorable propaganda imagery in any medium, and certainly the most provocative in the history of the magazine industry.”, from 1962 to 1972. Lois’s Esquire covers offered a controversial statement on life in the 1960s with subjects including Norman Mailer, Muhammad Ali, Andy Warhol, Germaine Greer, and Richard Nixon. In 2008, The Museum of Modern Art exhibited 32 of Lois’ Esquire covers. Lois has since become infamous in the advertising world for taking credit for the work of others.

I thought I’d list up 5 of my favorite points so far to help you give a feel of this great book!

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If you’re in need of a kick up the backside (to help get off your lazy creative ass!), looking for direction or re-focus/advice on your creative projects or ideas then this book is for you. At £4.40 (off amazon) I think it’s a bargain and a great read!

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